Services

Brand Overhaul

Completely transform your brand to align with new goals and accelerate growth

Description

A complete rework of your brand, perfectly aligning with your business goals. This service covers design, strategy, and collateral.

Ideal for businesses repositioning, pursuing new initiatives, or needing effective communications, and are unhappy with their current brand. This ensures that your brand is cohesive, powerful, and resonates with your target audience.

How TGMD helps

  • Consultation
  • Discovery Sessions
  • Research
  • Brand and Competitor Audits
  • Messaging and Positioning
  • Visual Identity
  • Brand Guidelines
  • Sales collateral
  • Brand Advising

Phase 1

Chat

Consultation, Discovery, and Research
This phase functions like a brand therapy session and creative catalyst. We put our finger on what makes you authentically you, your goals, and who your customers are. Through research, discussion, interviews, and workshops.

  • Consultation
  • Discovery sessions
  • Conducting research
  • Brand and Competitor Audits

Phase 2

Plan

Strategy, Messaging, and Positioning
Here, we strategize and define your messaging and positioning. We forge a strategic foundation to build on. This involves developing brand positioning and establishing a clear voice and tone.

  • Creating a brand strategy
  • Messaging and positioning
  • Brand Workshops

Phase 3

Brand

Visual Identity (Logo, Colour Palette, Typography)
This phase is where your brand's visual identity comes to life. Blending verbal and visual elements, we bring our brand positioning to life with a range of identity concepts.

  • Logo
  • Colour palette
    Typography
  • Graphic treatments
  • Brand guidelines

Phase 4

Grow

Applying the brand to Marketing Assets
In this phase, we apply your new brand to various marketing assets. The deliverables can vary but typically include web design, social media, pitch decks, sales collateral, etc.

  • Website
  • Social media
  • Pitch decks
  • Sales collateral
  • Brand advising

Timeline

The brand overhaul process typically spans 8-12 weeks, from initial consultation to final implementation, ensuring each phase receives the attention it needs. Note, timelines vary based on project scope.

"Tanner not only knows what he's talking about, he's done his research. As we started seeing things come together, it was exciting."

Ready to take your brand to the next level? Reach out and let’s build something remarkable together.

Get in touch
Get in touch